Building a People Analytics Strategy

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People Analytics | Certification Program

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Become a People Analytics specialist The future of HR is data-driven. But people analytics skills are already in demand today. Combine your…

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Marketing Foundations: Analytics (2021)

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Do you want to learn how analytics can improve your marketing game? Marketing expert Matt Bailey explains what analytics is, what it can do…

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The Data Science of Using People Analytics (2022)

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If you’re looking to improve how you attract, retain, and develop employees, people analytics can be one of the most compelling and effec…

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Marketing Analytics Foundations

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In this course, CEO, author, and professor Christina Inge presents marketing professionals with everything they need to know to get started…

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Data-Driven HR: AI-Powered People Analytics for Workforce Planning and Employee Experience

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If you’re looking to improve how you attract, retain, and develop employees, people analytics can be one of the most compelling and effec…

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Web Analytics Fundamentals

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Develop a plan for analytics by asking the right questions, measuring the right numbers, and correctly interpreting the data.Analytics can …

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Learning Web Analytics (2013)

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Analytics can be an extremely powerful tool for measuring and maximizing the value of your business. In this course marketing expert Matt B…

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WordPress Plugins: Analytics

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Whether your WordPress site was designed to showcase a photography portfolio or generate leads for your business, analytics can help to shi…

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Creating a Communications Strategy

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A communications strategy is the backbone of any good marketing or communications program. It provides a focus, with a clear goal and roadm…

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Remarketing Strategies with Google Ads and Analytics

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Turn the people who have already interacted with your brand into paying customers with the power of remarketing. In this course, Amy Bishop…