Natural Gas Sales and Negotiations

Our Natural Gas Sales and Negotiation Skills seminar will significantly improve your effectiveness when conducting sales negotiations for natural gas either by telephone or face-to-face. The selling skills covered in this class approach the sales process from the standpoint of first understanding the needs and goals of your customer before offering solutions that you think might help him. This highly interactive class features hands-on activities, including role-plays and small group discussions, to provide you with real-time practice with your new skills before you get back to the field.

During the course of this three-day, comprehensive selling workshop, you will learn how and when to ask good questions, how to listen to the customer in order to discern his goals, how to prepare for and execute an effective sales negotiation, and how to deliver true value to your customer. The class includes helpful personal coaching from our senior training staff.

Seminar Objectives:

Participants in the Natural Gas Sales and Negotiation Skills training seminar will learn to:

• Identify opportunities to add value to their customer’s business
• Significantly improve their cold calling skills
• Ask excellent questions on the telephone and face-to-face in order to analyze the buyer's behavior, situation, problems and priorities
• Offer creative options to address customer's problems or to add value to current or future buying situations
• Assist the buyer in selecting the best options for a solution
• Formulate Feature-Advantage-Benefit and Proof Outlines
• Understand the comprehensive measurement of key buying factors - "Why Buyers Buy" - using an assumption scale
• Assess the success with which customers are currently meeting key buying-factor needs
• Use creative problem-solving to enhance solutions and recommendations
• Manage stressful situations and solve unexpected problems that might arise during any tense sales negotiation process