Internet Marketing Strategies (Spring 2013)
- Product type
Internet Marketing Strategies (Spring 2013)
Description
The Internet is no longer a niche channel for specialty marketers. All marketers need to understand how the online consumer impacts their business. This class is an introduction to several online marketing tools and strategies, including display advertising, e-mail marketing, affiliate marketing, social media, web design, website usability, copywriting for the web, search engine optimization (SEO), search engine marketing (SEM), and web analytics. There is a particular emphasis on e-commerce and direct marketing techniques.
Frequently asked questions
There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.
The Internet is no longer a niche channel for specialty marketers. All marketers need to understand how the online consumer impacts their business. This class is an introduction to several online marketing tools and strategies, including display advertising, e-mail marketing, affiliate marketing, social media, web design, website usability, copywriting for the web, search engine optimization (SEO), search engine marketing (SEM), and web analytics. There is a particular emphasis on e-commerce and direct marketing techniques.
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Do you have experience with this course? Submit your review and help other people make the right choice. As a thank you for your effort we will donate $1.- to Stichting Edukans.There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.