Starting a Nonprofit

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Starting a Nonprofit

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Description

About This Course

Do you dream of starting and running your very own nonprofit? This highly interactive, hands-on course is ideal for anyone who is interested in forming a new nonprofit, converting an informal group to tax-exempt status, or reorganizing an existing organization. It provides practical how-to information about incorporation, organization, and other issues pertinent to anyone involved with a nonprofit start-up.

No matter what level of experience you have, you're sure to find this unique course to be a valuable source of useful strategies and industry-specific advice that you can put to immediate use. This clear and enjoyable course, taught by an industry veteran, will answer y…

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About This Course

Do you dream of starting and running your very own nonprofit? This highly interactive, hands-on course is ideal for anyone who is interested in forming a new nonprofit, converting an informal group to tax-exempt status, or reorganizing an existing organization. It provides practical how-to information about incorporation, organization, and other issues pertinent to anyone involved with a nonprofit start-up.

No matter what level of experience you have, you're sure to find this unique course to be a valuable source of useful strategies and industry-specific advice that you can put to immediate use. This clear and enjoyable course, taught by an industry veteran, will answer your every question, providing detailed instructions describing every step you'll need to take to establish and operate a successful nonprofit.

You'll learn how to incorporate, select a board of directors, write bylaws, craft a mission statement, obtain tax-exempt status, develop a budget, create a marketing plan, explore fundraising options, and more.

The course is also supplemented with useful checklists, worksheets, reading lists, and field trips to a wide variety of online resources. By the time you graduate, you will be well-prepared to meet the challenge of starting and operating a successful nonprofit.

About The Instructor

This course includes a knowledgeable and caring instructor who will guide you through your lessons, facilitate discussions, and answer your questions. The instructor for this course will be Linda Kissam.

Linda Kissam is an eighteen-year veteran in the nonprofit management field. She has managed both 501 (c)(3) and 501 (c)(6) organizations and currently owns her own consulting company. She has taught both in the public and private sectors. A seasoned wine and hospitality industry veteran, Linda consults with local wineries on media attraction and food and wine events. She conducts both private and group strategic planning workshops for nonprofit and for-profit corporations. She currently serves as the executive director of a visitors bureau for an art town in California. She writes a weekly wine article and a bimonthly tourist destination column. She is a highly regarded facilitator for strategic planning workshops, marketing seminars, and event planning.

Syllabus

A new section of each course starts monthly. If enrolling in a series of two or more courses, please be sure to space the start date for each course at least two months apart.

Week 1

Wednesday - Lesson 01

Are you a person whose passion lies in creating an organization that helps in an emergency? Or, are you someone who longs to engage and encourage the human spirit? Wait! I bet you’re the one who wants to educate while shaping values and goals! Then again, maybe your special talent lies in promoting places, people, and things? Whatever brings you to creating your own nonprofit; I'm here to guide your way. In this first lesson, we’ll go over some basic nonprofit terminology. We’ll also look at why you want to start a nonprofit and finish with some ways to obtain your goals. In no time at all, you’ll be able to speak exactly and professionally in the language of your peers. This is an important first step to your full understanding of the path you seek to follow.

Friday - Lesson 02

What, exactly, is a mission statement and how do you get one? That is one very astute question, and the very one we'll be discussing in today’s lesson. We’re going to discover what a mission statement is, how you can create one, and how you get your members to buy in.

Week 2

Wednesday - Lesson 03

The purpose of this lesson is to help you understand how to set up a nonprofit board of directors. Boards aren't perfect, and group dynamics can be tough. We don’t live in a perfect world; you aren't going to get perfect results. So, it’s important for you to understand the importance of the work that a board is called to do and the role you'll play in helping those board members be greater than they thought they could possibly be. By the end of this lesson, you'll understand how to maximize your efforts into something meaningful and productive.

Friday - Lesson 04

The governing documents of a nonprofit are its tools of control. Every nonprofit must use two main documents: Articles of Incorporation and bylaws. These documents set the ground rules by which your members and the board of directors must operate. If your organization is ever taken to court for IRS violations, these are the standards that the courts will judge you on. Today, you’ll create your very own bylaws and articles.

Week 3

Wednesday - Lesson 05

A variety of legal matters apply to getting your nonprofit started. Today, we’re going to look at filing reports and securing licenses, and delve into a few final tax issues. Some of these concerns are governed by federal law; others by state law. You’ll also learn how to operate your first board meeting so you can ratify your new bylaws.

Friday - Lesson 06

The purpose of this lesson is to help you organize for success. Organizational planning requires effort, but there's no cause for concern. In this lesson, you'll find out how to research, brainstorm, discuss goals and objectives, and tactically prepare your organization to reach its goals. We’ll cover planning in all its glorious forms, from operating plans to strategic plans.

Week 4

Wednesday - Lesson 07

The smooth functioning of a nonprofit is due to the dedicated work of both employees and volunteers. In today’s lesson, we’ll look at both paid and unpaid staff. To be effective, you must become adept at recruiting and motivating your volunteers and employees. Today's lesson will provide you with the strategies you’ll need to succeed.

Friday - Lesson 08

Nonprofits are expected to spend carefully, honoring the trust others have placed in them. As a result, you need to be especially brilliant when it comes to budgeting and living within your means. Developing budgets that work is a critical part of your upcoming responsibility, and you’ll explore exactly how to do that in today’s lesson.

Week 5

Wednesday - Lesson 09

Writing grant proposals, soliciting contributions, and organizing special events are just a few of the fundraising options new nonprofits need to investigate. Today you’ll explore why you need a fundraising strategy, how to get one, and why the board of directors, the executive director, members, and volunteers all have a place in the fundraising program.

Friday - Lesson 10

Today’s lesson is a student favorite! We'll cover the concepts of nonprofit marketing and media relations. You'll understand the basics of community outreach, and you’ll discover a variety of highly effective techniques you can use to promote your nonprofit.

Week 6

Wednesday - Lesson 11

The Internet is the single most popular and cost-effective communication tool available to nonprofits. Its influence is so great that your nonprofit will never reach its maximum potential unless and until you incorporate the Internet into your strategy plan. This lesson will help you understand how you can use the Internet to reach out and tell the world who you are and what you do.

Friday - Lesson 12

This fast-paced and important lesson will help you understand the rules governing advocacy. Nonprofits engage in advocacy whenever they work to change public policy. Activities such as lobbying, protesting, or participating in partisan political activities are clearly advocacy efforts, but you could also be accused of engaging in advocacy if you attempt to organize people in your community, work with the media, or educate voters, among other things. Not all nonprofits can participate in these types of activities. Some face legal restrictions on the kind or amount of advocacy that they can do. Today's lesson will help you understand what you can and, perhaps more importantly, what you cannot do.


Requirements

Internet access, e-mail, the Microsoft Internet Explorer or Mozilla Firefox Web browser, and the Adobe Flash and PDF plug-ins (two free and simple downloads you obtain at http://www.adobe.com/downloads by clicking Get Adobe Flash Player and Get Adobe Reader).

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