The secret language of letter design (with English subtitles) | Martina Flor
Description
Ted Talk:(Full English subtitles are available for this talk -- click the CC button in the bottom right of your screen to turn subtitles on.) Look at the letters around you: on street signs, stores, restaurant menus, the covers of books. Whether you realize it or not, the letters are speaking to you, telling you something beyond the literal text -- that whatever they represent is modern or finely crafted or fantastical or zany. Learn to decode this secret language with lettering designer Martina Flor as she explains how altering the shapes, colors and textures of letters changes how we perceive them. (In Spanish with English subtitles.) Check out more TED Talks: http://www.ted.com The TED T…
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(Full English subtitles are available for this talk -- click the CC button in the bottom right of your screen to turn subtitles on.) Look at the letters around you: on street signs, stores, restaurant menus, the covers of books. Whether you realize it or not, the letters are speaking to you, telling you something beyond the literal text -- that whatever they represent is modern or finely crafted or fantastical or zany. Learn to decode this secret language with lettering designer Martina Flor as she explains how altering the shapes, colors and textures of letters changes how we perceive them. (In Spanish with English subtitles.) Check out more TED Talks: http://www.ted.com The TED Talks channel features the best talks and performances from the TED Conference, where the world's leading thinkers and doers give the talk of their lives in 18 minutes (or less). Look for talks on Technology, Entertainment and Design -- plus science, business, global issues, the arts and more. Follow TED on Twitter: http://www.twitter.com/TEDTalks Like TED on Facebook: https://www.facebook.com/TED Subscribe to our channel: https://www.youtube.com/TED
Topics:
["TEDTalk", "TEDTalks", "TEDx", "TED en EspaƱol", "Art", "Books", "Communication", "Creativity", "Design"]
Duration
Duration minutes: 12
Duration seconds: 16
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