RightNow Outreach and Feedback Ed 4
Starting dates and places
Description
This RightNow Outreach and Feedback training provides hands-on experience, combined with relevant best practices, to maximize the effectiveness of your marketing activities. Employing the outreach and feedback functionality in RightNow CX affords seamless engagement with your customers at any point within the customer life cycle.
Learn To:
- Send mailings.
- Launch campaigns.
- Send surveys.
- Identify best practices.
- Use RightNow CX as the engine for targeted mailings, marketing campaigns and consumer surveys.
Access the CX Database
All of these activities are centrally stored in the CX database. This provides a holistic view of your interactions with customers, complete with analytics reports to…
Frequently asked questions
There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.
This RightNow Outreach and Feedback training provides hands-on experience, combined with relevant best practices, to maximize the effectiveness of your marketing activities. Employing the outreach and feedback functionality in RightNow CX affords seamless engagement with your customers at any point within the customer life cycle.
Learn To:
- Send mailings.
- Launch campaigns.
- Send surveys.
- Identify best practices.
- Use RightNow CX as the engine for targeted mailings, marketing campaigns and consumer surveys.
Access the CX Database
All of these activities are centrally stored in the CX database. This provides a holistic view of your interactions with customers, complete with analytics reports to support your business needs.
Live Virtual Class Format
A Live Virtual Class (LVC) is exclusively for registered students; unregistered individuals may not view an LVC at any time. Registered students must view the class from the country listed in the registration form. Unauthorized recording, copying, or transmission of LVC content may not be made.
Audience
- Marketing
- System Administrator
Course Topics General CX Console Navigation
- Site Navigation and Layout
- Using the Navigation Set Buttons
- Viewing and Accessing Recent Items
- The Ribbon and Ribbon Groups
- The Content Pane
- Online Help
- Application Menu Button
- Interfaces
- Record Types in CX
- Configuring CX for Outreach and Feedback
- Mailboxes
- Mailboxes
- Custom Fields
- Contact Lists
- Segments
- Data Import Wizard
- Component Summary
- Documents
- Tracked Links
- Files
- Templates
- Snippets
- Creating a broadcast mailing
- Creating a broadcast mailing
- Text, Choice and Matrix Questions
- Surveys
- Creating a transactional survey
- Topic Monitoring
- Campaign templates
- Evaluating Your Outreach and Feedback Results
- Automation with Rules
- Terminology
- Anatomy of a rule
Course Objectives
- Understand the needed configuration of CX for marketing and feedback operations
- Create tracked links and link categories
- Create and use custom fields
- Use the data import wizard to create a contact list
- Create audience segments
- Create files for your content library
- Create and send broadcast and transactional mailings
- Construct survey questions
- Create and send broadcast and transactional surveys
- Understand the layout of the RightNow CX application
- Use Topic Monitoring to mine text question responses
- Create and launch marketing campaigns
Share your review
Do you have experience with this course? Submit your review and help other people make the right choice. As a thank you for your effort we will donate $1.- to Stichting Edukans.There are no frequently asked questions yet. If you have any more questions or need help, contact our customer service.