Secrets to Selling and Publishing Photography

A pro photographer shares methods for building and maintaining a successful photography career.Scott Bourne, a professional photographer with over 30 years experience, identifies his tried and true methods for starting and maintaining a successful career as a photographer. In Secrets to Selling and Publishing Photography, Scott explains how to make a profitable living in this demanding field by developing a professional identity, setting realistic goals, getting publicity, finding customers, getting published, and working with agents. Topics include: Developing effective branding, logos, and promotional materials Making work visible Advertising essentials Being a publicity hound Creating and maintaining a customer base Exhibiting work Pricing work for profitability Getting published Publishing with stock photography agencies Hiring and using an agent Understanding copyright law and licensing