Improving SEO Using Accessibility Techniques

Make web sites more accessible and search engine friendly through proper markup and web standards compliance.This course focuses on two elements of web development: accessibility and search engine optimization (SEO), demonstrating why they are important and how they work. Author Morten Rand-Hendriksen also shows how good coding practices and modern web standards can make a site accessible and more visible to search engines and social networks. Topics include: Understanding the benefits of accessibility and SEO Evaluating screen readers for Windows and Mac Installing browser development tools Comparing sites that are SEO-friendly and SEO-unfriendly Defining a language for a page Creating better semantic markup with HTML5 Marking up images and links properly Creating an accessible menu with an unordered list