Designing a Poster

Explores the creative process through a variety of approaches, generating over a dozen poster designs.Designer and educator Nigel French taps into his 15 years of professional experience to demonstrate how Adobe InDesign, Illustrator, and Photoshop CS4 can integrate to create eye-catching posters. Designing a Poster covers more than just the mechanics of the workflow. Using a fictitious stage production of "Romeo and Juliet," Nigel explores the creative process through a variety of approaches, generating over a dozen poster designs. He covers techniques for combining type and image, designing with grids, editing images for maximum impact, and "soft-proofing" to save time and money. Exercise files accompany the course. Adobe InDesign CS4 and Illustrator CS4 Essential Training are recommended prerequisites to fully execute the techniques in this title. Topics include: Generating ideas for layout and design Combining InDesign, Photoshop, and Illustrator Establishing a workflow that blends maximum efficiency with maximum editing flexibility Choosing appropriate typefaces and imagery Choosing colors that convey the message Making the most of images Creating mockups for client approval and in preparation for printing