Survey analysis to Gain Marketing Insights

Unfortunately Coursera (CC)'s trainings are no longer available on Springest

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Using Customer Surveys to Improve Service

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Customer surveys are rich sources of information and essential guides to areas where customer service teams can improve their focus. In thi…

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Customer Satisfaction Surveys: Design and Analysis

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Ever had a brand make you feel valued? Or one that left you feeling frustrated or ignored? In today’s competitive business environment, u…

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Survey Design: Choosing the Right Question Types

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Market research is one of the most effective ways for companies to understand their customers, and surveys are a key component. In this cou…

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Marketing Strategy: Build Customer Loyalty

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Customer loyalty is one of the most coveted goals in business, and organizations spend billions of dollars a year to attain it. But is that…

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Brand Identity (Spring 2013)

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For a company to succeed, it must establish a personality, or brand identity, that differentiates it in the marketplace. Businesses depend …

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SurveyMonkey Essential Training

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Online surveys are the fastest and most cost-effective method to gather feedback. SurveyMonkey is a popular survey platform that you can us…

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Connecting with Customers Across Channels: Build Loyalty and Stand Out in the AI Era

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Unlock the secrets to creating seamless customer experiences that inspire loyalty. Join instructor Stacy Sherman as she guides you through …

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Serving Customers Using Social Media (2016)

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Learn how to create a winning customer service strategy for social media platforms such as Twitter, Facebook, Yelp, and TripAdvisor. By ada…

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Customer Decision Journey

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The customer decision journey connects your brand with customers and differentiates from the competition. Knowing why, how, and where custo…

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Customer Service: Writing for Social Media

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Today's customers are moving away from one-to-one channels like telephone and email and toward public, one-to-many channels that are mobile…