Qualitative Research Methods

Unfortunately Coursera (CC)'s trainings are no longer available on Springest

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Learning NVivo

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NVivo is the leading tool for qualitative analysis. Qualitative data is difficult to gather and process, but with NVivo Starter 11 for Wind…

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Marketing Foundations: Qualitative Research (2016)

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Learn what your customers really want. Use qualitative marketing research, the tool successful companies like Proctor & Gamble and Disney u…

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Budgeting for Market Research Projects

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This course offers an exploration of budgeting for market research projects, focusing on the comprehensive understanding of costs involved.…

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Oracle Utilities: Load Analysis Fundamentals

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This course provides a general overview of working with the Load Research (Load Analysis) application and how it applies to the Load Resear…

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NVivo 2018 Essential Training

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NVivo is the leading tool for qualitative research analysis. This course explores how to leverage NVivo for collecting, organizing, and ana…

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UX Deep Dive: Analyzing Data

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You've gathered data from interviews, usability tests, and other UX research efforts. Now what? In this course, instructor Amanda Stockwell…

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UX Research: Mobile Diary Studies

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Studying your customers’ experience—especially as they interact with your product or brand in the context of their lives—leads to dis…

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Learning Design Research

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With design research, designs are more meaningful and effective because they are grounded in a real-world context. The goal of this course …

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SPSS for Academic Research

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Explore how to run tests for academic research with SPSS, the leading statistical software. In this course, Yash Patel dives into SPSS, foc…

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Market Research: B2B

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Business-to-business (B2B) marketing is fundamentally different from B2C marketing. Market research methodologies vary when you’re evalua…