From Idea to Startup

About this course: How do you implement ideas? This course provides practical proven tools for transforming an idea into a product or service that creates value for others. As students acquire these tools, they learn how to tell bad ideas from good, how to build a winning strategy, how to shape a unique value proposition, prepare a business plan, compare their innovation to existing solutions, build flexibility into their plan and determine when best to quit. As a vital part of the course students conduct on-site interviews with entrepreneurs who have launched startups, and are eager to share their valuable insights with them. Upon completing this course successfully, graduates will be able to: 1. Transform ideas into real products, services and processes, by validating the idea, testing it, and turning it into a growing, profitable and sustainable business. 2. Identify the major steps and requirements in order to estimate the potential of an innovative idea as the basis of an innovative project. 3. Reach creative solutions via an iteration of a virtually endless stream of world-changing ideas and strategies, integrating feedback, and learning from failures along the way. 4. Apply the 10 entrepreneurial tools in creating a business plan for a new innovative venture. 5. Apply methods and strategies learned from interviews with startup entrepreneurs and innovators. 6. Communicate and sell innovative ideas successfully.

Created by:  Technion - Israel Institute of Technology

• Taught by:  Prof. (Emeritus) Shlomo Maital, Prof. Shlomo Maital Sr. Research Fellow, S. Neaman Institute, Technion

  Industrial Engineering

Basic Info Course 2 of 4 in the Startup Entrepreneurship Specialization Language English How To Pass Pass all graded assignments to complete the course. User Ratings 4.5 stars Average User Rating 4.5See what learners said 课程作业

每门课程都像是一本互动的教科书，具有预先录制的视频、测验和项目。

来自同学的帮助

与其他成千上万的学生相联系，对想法进行辩论，讨论课程材料，并寻求帮助来掌握概念。

证书

获得正式认证的作业，并与朋友、同事和雇主分享您的成功。

Technion - Israel Institute of Technology The Technion – Israel Institute of Technology is one of the world's top science and technology research universities. The Technion was founded in 1912 and its main campus is located in Haifa, Israel

Syllabus


WEEK 1


Think Ahead Backward



4 videos, 1 reading, 1 practice quiz expand

1. Video: Promo - what this course is about?
2. 阅读: Course Structure
3. Video: Video Lecture: Introduction
4. 练习测验: Self Action Learning (Optional) - Imagine
5. Video: Interview: Prof. Peretz Lavie (Sleep Research)
6. 讨论提示: Discussion: Referring to the interview with Prof. Peretz Lavie
7. Video: Interview: Boaz Ran (Bio-RAD Laboratories)
8. 讨论提示: Discussion: Referring to the interview with Boaz Ran

Graded: Introduction - Think Ahead Backward

WEEK 2


Validate Your Idea



3 videos, 2 practice quizzes expand

1. Video: Video Lecture: Tool 1 - Price Cost Value
2. 练习测验: Self Action Learning (Optional) - Tool 1 - Price Cost Value
3. Video: Video Lecture: Tool 2 - Strategy
4. 练习测验: Self Action Learning (Optional) - Tool 2 - Strategy
5. Video: Interview: Prof. Eli Ben-Sasson & Prof. Ayelet Ben-Sasson (Baby Crio)
6. 讨论提示: Discussion: Referring to the interview with Eli and Ayelet Ben-Sasson

Graded: Tool 1 - Price Cost Value
Graded: Tool 2 - Strategy

WEEK 3


Visualize the Business



5 videos, 3 practice quizzes expand

1. Video: Video Lecture: Tool 3 - Value Profile
2. 练习测验: Self Action Learning (Optional) - Tool 3 - Value Profile
3. Video: Video Lecture: Tool 4 - Activity Map
4. 练习测验: Self Action Learning (Optional) - Tool 4 - Activity Map
5. Video: Video Lecture: Tool 5 - Platforms
6. 练习测验: Self Action Learning (Optional) - Tool 5 - Platforms
7. Video: Interview: Prof. Avi Schroeder (Via Aqua)
8. 讨论提示: Discussion: Referring to the interview with Prof. Avi Schroeder
9. Video: Interview: Mr. Yehuda Zisapel (RAD-Bynet Group)
10. 讨论提示: Discussion: Referring to the interview with Yehuda Zisapel

Graded: Tool 3 - Value Profile
Graded: Tool 4 - Activity Map
Graded: Tool 5 - Platforms

WEEK 4


Sustain the Business



3 videos, 2 practice quizzes expand

1. Video: Video Lecture: Tool 6 - Learning Organizations
2. 练习测验: Self Action Learning (Optional) - Tool 6 - Learning Organizations
3. Video: Video Lecture: Tool 7 - Tracking the Money
4. 练习测验: Self Action Learning (Optional) - Tool 7 - Tracking the Money
5. Video: Interview: Rona Davis (WIX)
6. 讨论提示: Discussion: Referring to the interview with Rona Davis

Graded: Tool 6 - Learning Organizations
Graded: Tool 7 - Tracking the Money

WEEK 5


Risks as Opportunities



3 videos, 2 practice quizzes expand

1. Video: Video Lecture: Tool 8 - Risk Analysis
2. 练习测验: Self Action Learning (Optional) - Tool 8 – Risk analysis
3. Video: Interview: Ofer Vilenski (Hola! Networks Ltd.)
4. 讨论提示: Discussion: Referring to the interview with Ofer Vilenski
5. Video: Video Lecture: Tool 9 - Real Options
6. 练习测验: Self Action Learning (Optional) - Tool 9 - Real Options

Graded: Tool 8 - Risk Analysis
Graded: Tool 9 - Real Options

WEEK 6


Build Your Roadmap



2 videos expand

1. Video: Video Lecture: Tool 10 - Designing the Business
2. Video: Interview: Arie Ruttenberg and Amnon Herzig (Club 50)
3. 讨论提示: Discussion: Referring to the interview with Arie Ruttenberg and Amnon Herzig

Graded: Tool 10 - Designing the Business
Graded: Create Business plan