From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories

Psychologists and business people alike have discovered that successful problem solvers use the same types of processes to identify and imp…

An authentic brand is a powerful brand. It knows who its audience is, what they want, and how to reliably deliver it. When branding doesn 

Are you a content creator curious about how to land a brand partnership? This course with celebrated voice actor and creative executive Joy…

Branding isn't just about logos. Many brands are also represented by characters, which can be as recognizable as the brand logos themselves…

Are you trying to solve a problem that just won’t budge, or a problem that calls for a new way of thinking? You may want to try to apply …

As a professional designer, you have the creativity needed to tackle video production—you just need to learn the tools and processes. In …

Brand characters—visual personas that represent a company or product—can have a powerful impact on how audiences feel about your brand.…

Creativity is the top skill that companies seek in their employees, but as leaders, how many of us optimize our own creative skill-building…

Get an inside view behind the making of ABC TV's fall promotional and brand image campaign, and watch a 60-second spot that showcases the n…

Microservice-based architectures have become the new standard for deploying web apps in the cloud. While there are many development benefit…