Growth Strategies Certificate

Become a Certified Digital Marketer
Become one of the most sought after, certified digital marketers. Learn at your own pace from leading digital marketing experts.
Digital Marketing with confidence.

The program offers:

• Receive a Digital Marketing certificate
• Bite-sized videos from expert trainers
• Knowledge assessment
• Access to cutting-edge tools
• Community support
• Downloadable templates, guides and case studies

Get certified
Become a globally recognised certified digital marketer, and accelerate your career progression by adopting the skills and techniques that deliver high impact results.

Become future-proof
Digital marketing is constantly evolving as markets change. By learning these skills and staying at the cutting edge, you’ll be able to navigate the future of marketing with ease.

Drive business results
Walk away with the latest tools, resources and strategies. Learn full-funnel marketing and drive higher conversion rates, more website traffic, more qualified leads and more ...

Who is this course for?

• Results-oriented marketers with 3+ years of experience
• Ambitious marketers who want to drive their company’s growth
• Those who’ve tested lots of marketing channels but struggle to grow

The curriculum

Day 1 - Growth fundamentals

• Creating psychographic personas
• Data-Driven: Funnel Marketing Done Right
• Growth Marketing Process
• Setting up the GROWS app
• Discover new channels for growth
• Driving traffic through Other People’s Networks

Day 2 - Full funnel experimentation

• Getting Started with tool-based marketing
• Test your propositions rapidly
• UX for Growth: Landing Page Optimization
• Writing & testing copy that converts

Day 3 - Running Growth sprints

• Finding your WOW moment and optimising your user’s activation
• Creating Growth loops to increase referrals
• The GROWS process implemented
• Find ideas, rank them and design experiments
• Pitching experiments
• Types of experiments
• How to build growth teams